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    Problems With a Product Launch

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    작성자 Brook
    댓글 0건 조회 6회 작성일 24-11-18 18:16

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    Bonus vs. Business Launches are a bonus â€


    Launches are a bonus… they're not a business! The big problem with a product launch and a business based on product launches is that you never break free.


    â€


    The quote above comes from a 49-page report written by a brilliant marketer named Rich Schefren.


    â€


    Just in case you're not familiar with Rich, one of the things that he is known for is his expertise at launches.


    â€


    This isn't a business model… it's a trap. Personally, I'd use another word to describe it: compromise. Every launch requires a huge investment of time, energy, and cash for returns that are not guaranteed. - James Schramko in Work Less, Make More


    â€


    There's a lot of hype around product launches, but they aren't the best way to consistently grow your business.


    â€


    Are launches inherently bad? Absolutely not. They can be a great added bonus to your marketing and growth. But making product launches the core of your business is not sustainable.


    â€


    Grow Your Business with


    Deadline Funnel Deadline Funnel gives each of your leads a unique and authentic deadline for your offer.


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    Sign Up Revenue Roller Coaster The problem isn't whether launches work or not... â€


    The problem isn't whether launches work or not (they do).


    â€


    The problem is the big drop in sales after your live launch promotion ends.


    â€


    â€


    In the beginning that's not a big deal - maybe you don't have a team, and you don't have payroll.


    â€


    When sales rush in during your launch it's proof that you've connected with an audience.


    â€


    You're on a high of excitement and possibility - as you should be.


    â€


    But in the weeks and months after the launch you realize you have to answer this question: "What next?"


    â€


    You make the obvious decision: you repeat what worked.


    â€


    Which means you do another launch. And then another. And another.


    â€


    Evergreen Sales Funnel Countdown - https://t.me/s/seosecrettechniques/14


    Vanity Metrics Look behind the curtain at real launch numbers â€


    The jaw-dropping 7 figure "pay days" are what's known as a vanity metric... a number that doesn't matter (much).


    â€


    Here's a more realistic look at the math behind those 7 figure launches:


    â€


    â€


    These numbers were compiled with assistance from:


    * Andre Chaperon- consistently places in the top of any launch he decides to participate in


    * Alex Nghiem - used to run one of the most sought after launch management agency


    * Andy Hussong - considered a "go-to" guy for managing launches in the internet marketing niche


    * Jack Born - has personal experience with launches from years of working as the marketing manager for Perry Marshall â€


    Medium size launches can be very profitable.


    â€


    But as you aim for bigger and bigger launches at a certain point you give up profits and you can easily lose money.


    â€


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